Launching the Digital Native Artists Programme: empowering young people to take control of their musical futures

image0.jpeg

In 2021, Southampton Music Hub is launching the Digital Native Artists Programme: an exciting approach, which sees young people empowered to take control of shaping, and leading, the music-making they want to be part of.

The programme is being run by two new, Digital Music Engagement Workers — Sheldon and Gurmaan — young digital artists themselves, who have been recruited thanks to new funding from Arts Council England. They’re being supported by the hub’s wider team, including music service tutors and hub partner organisations, to inspire young people to explore new genres of music, and empower them to create their own musical futures.


The programme has kicked off this month with two new opportunities:

1. Online Production and Songwriting: giving young people access to online tools to create new music alongside mentoring support to develop their songwriting and production skills.

Places are limited for now — and invites to take part have already been sent out by virtual school, social workers and more, making sure the young people who often miss out, get the first shot — but anyone interested in taking part can register their interest right now.

Listen to “Why So Lonely” by one of our young songwriters:

2. TikTok Tutorials: quick and easy videos to get young people inspired and skilled up.

These videos are quick to watch, but share tips, tricks and inside secrets on the world of songwriting, music production and more. You can subscribe, or watch online, and leave suggestions for videos you’d like to see in the comments.

We Need You

We’re not stoping there. Coming soon are masterclasses, workshops and more. But, we want to hear from the young and aspiring producers, songwriters and artists out there, so that they can shape, and even lead, the music-making opportunities the project offers.

Find Out More About The DNA Programme